Use it for optimizing your websites, or as a springboard to create your own audit from the ideas presented here. After you have had some time to fill it out, you can compare it with the example audit provided and see where you stand now in terms of SEO as well as how far away you are from increased search performance. SEO audit tools are an absolute game changer when it comes to improving your SEO. Technical issues surface on almost every website at some point in their life. GrowthBar operates using correlational SEO, which means that GrowthBar scrapes the top posts in the Google search engine results page and determines which elements are the most important for ranking. GrowthBar’s intelligent algorithms weight different factors in the SERP and deliver a delightful dashboard and roadmap for improving your blog post.
So, it might surface more up-to-date, trending topics, but without the data of a tool like Semrush. If you have an article about a certain keyword cluster, Keyword Insights will show you which keywords are best to optimize for. I always integrate Google Analytics (GA4) and Google Search Console (GSC). This gives you the perfect opportunity to capitalize on the trend with new content. SEO SEO Anomaly Gets is my favorite tool for analyzing Google Search Console data.
Step 14. Set Up Rank Tracking
Before, during, and after your audit, use our complete SEO checklist to keep your optimization efforts on the right track. A content audit will uncover pages you need to update if you want to boost their traffic. First, get an overview of your backlink profile with a tool like Semrush’s Backlink Analytics.
Best free technical SEO tools
It’s worth noting that as you complete these fixes, your website will eventually become fully compliant with Google’s Webmaster Guidelines (and current algorithm guidelines). This is yet another major benefit to working with our website audit because you get to do a deep dive into specific technical problems affecting URLs on your websites. By using this SEO audit tool, you can take the legwork out of your job and make sure the recommendations you come up with for fixing technical SEO issues are accurate. In turn, this will help boost your credibility as an SEO professional.
- Broken internal links can destroy the user experience as well, leading to lower engagement and a loss in SEO value.
- Siteliner is worth using to get a high-level perspective on how much identical content is published across a website as well as how many words and links are being used.
- There are no hard and fast rules about all the different types of SEO audit, but they typically either cover different elements of SEO, or serve different scenarios.
In addition, you can find functions for JavaScript crawling, its own prioritization hints, along with full PDF reporting and audit comparisons. The highest plan is the Business plan at $449.95/month, which is perfect for large agencies and enterprises. By checking your site with this tool, you can verify that your site is ready for the mobile-friendly world. Basically, when you search for a term on Google Trends, the interest over time graph shows the relative importance of a term and how highly important it is. The bigger the number, the more traffic it is getting at that given point in time.
